EveryAction August 2026 Updates, Plus New DAF and AI Research
EveryAction Product Updates
August Product Webinar Recap: Dedupe Is Almost Here
EveryAction held its August 20th product updates webinar, and this one had some genuinely exciting news. I watched it so you didn't have to. Here are the highlights.
Image Library Overhaul — Still on Track for End Q3
Still no firm date, but the team confirmed the new Image Library is expected to deploy before the end of this quarter. If you've been waiting to clean up your library, hold tight, it's close.
Deduplication with Que Assist — Launching August 31st
Deduplication with Que Assist is launching on August 31st as a dedicated standalone page, not buried inside My List. You'll be able to find it by searching for the page directly.
Here's what this first iteration includes:
Que-generated suggested duplicates for your review
A tab for contacts marked as not a match
A log of previously merged contacts
No Que credits required at this time
Bulk merging with custom parameters is coming in a future release. But this is a meaningful first step toward a problem that has frustrated EveryAction users for years.
Self-Service Toll-Free Number Onboarding — Live Now
If you've ever gone through the old mobile messaging onboarding process, you know how long and labor-intensive it could be. That's changed. Bonterra has partnered with Twilio to let you set up your toll-free number yourself in just 3 to 5 days at no charge. If this feature has been on your radar but the setup felt like too much of a lift, now's a good time to revisit it.
Bulk Upload UX Improvements — Coming in September
EveryAction is redesigning the user interface for Bulk Upload, with improvements starting to ship in September and continuing iteratively through the end of the year. The backend requirements for bulk uploading won't change, but the experience of navigating them should feel significantly more intuitive.
Industry Research
Why Donors Choose DAFs — New Research from M+R
M+R is back with new research, this time focused on donor-advised funds and other alternative giving methods. The question they set out to answer: why do donors choose to give this way, and what does that mean for how nonprofits should be talking about it?
63%
of donors are aware of DAF and alternate giving methods as an option for donating
68%
give through a DAF to support organizations they see doing the most important work
76%
of traditional donors are satisfied with how they currently give and don't want to change
The findings show that DAF donors aren't primarily motivated by tax benefits or financial advice, but instead they're motivated to give to nonprofits they see doing important work. It is interesting note that these findings also correlate with the results from Neon One's research into the motivations of sustaining donors that I told you about last month.
The opportunity with DAFs isn't conversion, it's visibility. Make DAF giving easy to find and easy to do, and let mission-driven donors self-select into it.
M+R recommends making DAF giving a visible, ongoing part of your fundraising campaigns, on your website, in email appeals, and in social content, rather than treating it as a niche option for a specific donor type.
Industry Research
How Nonprofits and the Public Really Feel About AI
Two new research efforts shed light on AI adoption in the nonprofit sector, and the picture they paint is nuanced. I've pulled the highlights from both.
Taproot 2026 Nonprofit Pulse Survey
Taproot surveyed 400 nonprofit leaders to take the sector's temperature. The headline: funding pressure continues across the board, but leaders report growing confidence in their organizations' resilience. Demand for services is up even as funding is down.
89%
of nonprofits expect increased programmatic demand this year
82%
would welcome pro bono support in the next 6–12 months
63%
cite funding as their single biggest challenge
On AI specifically: leaders report growing comfort with the technology, but a continued lack of trust in AI as a solution. While other sectors are adopting AI at increasing rates, nonprofits are looking for support from people with concrete, hands-on technical expertise.
NTEN & Bridgespan: AI from the inside and outside
Independent Sector, NTEN, and The Bridgespan Group hosted a webinar sharing findings from two complementary surveys. NTEN and Bridgespan looked at how nonprofits are using AI internally, and Independent Sector examined how the American public feels about nonprofits using AI.
Most nonprofits surveyed agree they are not yet taking advantage of AI opportunities, while simultaneously agreeing that AI risks are an urgent issue that needs to be addressed.
Public trust in nonprofits using AI is conditional, shaped largely by how familiar an individual already is with AI, but broad concerns about its risk are present across the board.
